With this year’s theme being “Fashion of Music”, the HKTDC has created a fashion avenue for the fair, which blends different musical genres in ways that complement various styles of fashion and accessories. During the fair, around 30 fashion events, including fashion shows, fashion parades, seminars, forums, and a networking reception are organised to present the latest fashion collections and market intelligence.
The 47th Hong Kong Fashion Week for Fall/Winter opens with more than 1,500 exhibitors from 22 countries and regions set to showcase their latest fashion designs, collections, fabrics and accessories during the four-day event
Sourcing in various thematic zones
This year, companies from Myanmar, Romania, Uzbekistan, New Zealand, Philippines and Vietnam join the Hong Kong Fashion Week for Fall/Winter for the first time. The fair features 11 pavilions, including the Chinese mainland, India, Indonesia, Thailand, Macau, Japan as well as Hong Kong Fashion Designers Association. Multiple zones are set up to help buyers find sought-after products and suppliers, including four new zones this year: Women’s Wear, Knitwear, International Fashion Designers’ Showcase, and Fashion Tech, which presents fashion-related high-end technology and apps. Other zones include Emporium de Mode featuring top brands, Fashion Gallery showcasing mid- to high-end fashion, Men in Style, Activewear & Swim Wear, and Denim Arcade.
The HKTDC has invited 90 buyer missions comprising more than 5,000 buyers from 43 countries and regions to source at the fair. These include representatives of renowned fashion brands such as H&M from Sweden, Dssr Co, the leading wholesaler of apparel and fashion accessories in Japan and Showpo, the largest online fashion retailer in Australia.
Runway shows to present the latest fashion creations
More than 10 fashion, designer and brand collection shows are organised during the fair. The local fashion communication hub FASHIONALLY presents two fashion shows for upcoming local talents, featuring designers from the Hong Kong Young Fashion Designers’ Contest (YDC). FASHIONALLY COLLECTION #5 MENSWEAR displays menswear for the 2016 fall/winter season, with participating designers including DEMO (designer: Derek Chan), kenaxleung, KURT HO and MODEMENT (designer: Aries Sin). FASHIONALLY COLLECTION #6 launches a collection of women’s wear for the 2016 fall/winter season, with participating designers including 112mountainyam (designer: Mountain Yam), Blind by JW (designer: Walter Kong, Jessica Lau), Effie Hung, FromClothingOf (designer: Shirley Wong), HANG (designer: Mim Mak), KEVIN HO, Lapeewee (designer: Yannes Wong), and SHERMAN KWAN. Celebrities Lilian Ho , Creative Director of Sequoia, designer of international eyewear brand RÉVE, Rene Chu and Ten Outstanding Young Persons of 2014 and theatrical actress Kearen Pang visiting the show to lend their support.
Hong Kong Fashion Week for Fall/Winter presents around 30 fashion events, including fashion shows, fashion parades, seminars, forums, and a networking reception are organised to present the latest fashion collections and market intelligence
The Hong Kong Fashion Week also features Hong Kong Brand Management Association (booth 1D-E08), presenting the United States diva Taylor Swift’s own brand. Kate Liegey, who is responsible for tailoring Ms Swift’s clothing, is bringing the latest Taylor Swift collection to the show together with the singer’s single Wildest Dreams from her latest album. Also, FORTUNA Tokyo (booth 1A-C19) from Japan, known for using the traditional textile nishijin-ori in their designs, showcases their high-quality fashion products, with the leading actors Kanta Sato and Reina Bisa from the upcoming movie Mischievous Kiss as guest models for the show. Another highlight is the EcoChic Design 2015/16 Grand Final Fashion Show by Redress on the third day of the fair (January 20).
Perfect platform to explore new industry trends
To provide an effective platform for information exchange among industry leaders, the HKTDC is holding a series of seminars and forums during the Fashion Week, with experts sharing their views and analysing market intelligence, including forecasts and analyses of the major trends for the 2017 Spring/Summer season by the world-renowned fashion advisory institutions WGSN and Fashion Snoops. Other plenary seminars include a forum hosted by Redress titled “Are Circular Business Models a Viable Solution for the Fashion Industry’s Textile Waste?”, and the seminar “Net-a-Porter: The Game Changer of Online Luxury Fashion”. The HKTDC is also organising a networking reception on the first day of the fair for participants to make new contacts and explore fresh business opportunities.
Hong Kong fashion to take CENTRESTAGE
From 7 to 10 September this year, the HKTDC will organise the inaugural CENTRESTAGE, an exciting new event to promote international and local designers and fantastic fashion brands to buyers in Asia with a star-studded line-up of regional and international brands and designers.
CENTRESTAGE will further strengthen Hong Kong’s position as Asia’s fashion centre, taking over the role played by the fair’s predecessor World Boutique, Hong Kong. The annual Hong Kong Young Fashion Designers’ Contest (YDC), which has discovered many talented local designers over the years, will be held during CENTRESTAGE this year. Meanwhile, the FASHIONALLY showcase during Fashion Week for Fall/Winter (Hall3C DS58-DS75) features winning and shortlisted designs from previous editions of YDC as well as a booth to introduce and promote the contest. YDC 2016 will be held under new rules, with four prizes to be awarded: Champion, First runner-up, Second runner-up, and Best Footwear & Accessories Design Award (sponsored by i.t).